Obviously, all marketing and social media professionals' eyes were focused on the biggest platform for advertisement during last night's Super Bowl 51. When I was watching with my friends, we tried to guess each brand or company before the big reveal, often to little success. Watching Super Bowl commercials has become a cultural and worldwide phenomenon and has given companies a way to reach millions of consumers who actually want to see the advertisement.
One ad that stood out for me last night was Mr. Clean "Cleaner of Your Dreams" commercial. Mr. Clean goes through the house cleaning much to the delight of the female lead. At the end, Mr. Clean transforms into the standard male husband lead and female cannot keep her hands to herself.
Personally, I enjoyed this commercial the most last night. The song is catchy and plot is playful and enjoyable for consumers to watch. The ad finishes with the tagline "You gotta love a man who cleans" which directly targets couples and families. I think Mr. Clean will expect a solid return on their Super Bowl investment, and hopefully produce strong quarter revenues.
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